Charity Spotlight: Rock the Cause


Rock the Cause Records is a Minnesota Based 501(c)3.  Our Federal Tax Exempt EIN is 260591013.  Our mission is to create a new generation of stewardship for other non-profit causes. We achieve this goal through concert events, volunteer drives, educational workshops, and through music downloads on our record label.

Rock the Cause is recognized internationally as the preeminent nonprofit organization that combines giving, advocacy, and activism with music. Founded in 2007, Rock the Cause has partnered with hundreds of nonprofit organizations, producing both large and small charitable events, raising millions of dollars annually, and generating thousands of volunteers, donors, and advocates for their partner organizations. 

Rock the Cause educates, empowers and inspires others to make a difference.  Its initiatives are not just events, but are based on ongoing engagement that combine concerts, new media, digital music downloads, volunteer drives, and fundraising events in partnership with a number of Twin Cities nonprofits.  Rock the Cause not only produces large-scale music events, but can also be found in high schools and colleges throughout Minnesota and the region, working one-on-one with young people to educate and inspire a new generation of community-minded citizens, while helping young people discover the power of music and how it can impact their communities and peoples’ lives. 

In its 8+ year history, Rock the Cause has recruited more than 10,000 new members and/or volunteers for nearly 40 nonprofit organizations.  Organizations like Free Arts Minnesota, People Serving People, and Rock Star Supply have reported nearly a 30% conversion of volunteers, to donors and supporters. 

Rock the Cause Records works with a variety of local nonprofits and charities. Selling over 400,000 single charitable music downloads, 50,000 records, and 23,356,000 music streams benefitting various causes like MusiCares, Ronald McDonald House and more!  Its most memorable collaboration is the worlwide distribution of the late Zach Sobiech’s recording of “Clouds". Per Zach's wishes Rock the Cause directed over $260,000 from the sales of Zach's music to the Zach Sobiech Osteocarcoma Research Fund, with has raised over a million dollars to help find a cure for child cancer.


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